Meridian Jet Center/Teterboro Receives Prestigious PAMA “Facility of the Year” Award
/Million Air Hosts Grand Opening Celebration of New FBO
/First VIP EC 145 Delivered with Cabin Management System
/NBAA Opposes New Limitations on Participation in Block Aircraft Registration Request Program
/Pricing Your FBO for Sale
/As we start to see a small ray of sunshine peeking out from behind the lingering recession cloud, we find some encouraging news in the industry. Flight hours are increasing, used aircraft are starting to sell, and we see a resurgence in the continued consolidation of the FBO industry.
In the last couple of months, we have witnessed chain operators sell a couple of locations and sell one location to a competitor. We also saw the sale of a small chain to a larger chain. Therefore, I pose the proverbial question in the manner Harvard Business School types might ask: Is it time to “harvest” your business?
Only you can determine this. But if you’re getting into the sell mode, here are few things to keep in mind as you move forward.
Check Jet A and Avgas Prices Before You Fly
/Find low Jet A and 100LL fuel prices for your region.
FBOs, submit your fuel prices in one place, and broadcast them to dozens of fuel programs and websites with acufuel.com.
NATA Spring Training Week Breaks Records
/Banyan’s Rotorcraft News
/Bolen Outlines Set of Guiding Principles For Aviation's Future in Major D.C. Address
/Dominion Aviation Services, DB Aviation Achieve ACSF Audit Registered Status
/Phillips 66 Aviation Promotes Key Staff to Support Expanding Dealer Network
/Building Long-Term Profitable Customer Relationships, Part 2: Do You Feel Lucky?
/We’ve all seen Clint Eastwood’s Dirty Harry scene when he aims his seemingly empty .44 Magnum, “the most powerful handgun in the world,” in the face of the bank robber and taunts, “You’ve got to ask yourself one question: ‘Do I feel lucky?’ Well do ya, punk?”
FBOs shouldn’t have to feel lucky when putting together their marketing plans to attract new customers, yet during our NATA FBO Success Seminars, I often sense the frustration FBO owners and operators verbalize when we discuss this very subject.
Over the years, FBOs have tried all sorts of things to attract customers. Wine, steaks, bobblehead dolls, free this and free that. Sometimes they get lucky, but mostly they’re just shooting blanks!
Many FBOs, when facing seemingly stiff competition, have done the unthinkable to attract customers. They resort to lowering their price of fuel beyond reason. Yikes!
To be sure, an FBO should always manage its fuel price in order to be competitive and as a component to provide a customer value proposition (CVP). However, nothing good happens when you subjectively lower the price of fuel just to attract customers.
Paragon Aviation Group Hires Scott Jefvert as Director of Sales
/Business Jet Center OAK Sets Fuel Volume Sales Record
/Pilot Makes Emergency Landing in Kansas City Area
/A pilot landed his single-engine plane on a roadway in the Kansas City area after the aircraft lost power early this morning, according to KCTV-5 and the Kansas City Star.
Photos. Area map:
Update on the ETS Support Facility Implications for Verification
/Jet A and Avgas Fuel Prices to Pump You Up
/Find low Jet A and 100LL fuel prices for your region.
FBOs, submit your fuel prices in one place, and broadcast them to dozens of fuel programs and websites with acufuel.com.